I had my first #NYFW (New York Fashion Week) while having this blog and I went to my first ever event today. It was re/MAKES “Wear Your Value” pop-up at Athletica. It was great because I met so many people in the industry who are seeing progress and positive change in the way we approach production and human rights in fashion. Plus I got the chance to buy remake’s wear your values shirt. 🙂
Both unfortunately and fortunately I learned that “empathy”, “good deeds” and “ethics” just don’t drive consumerism, so as a movement we are in desperate need of a solution. I am happy to see conversations starting to arise that battle this issue and spark conversation. People don’t associate ethics with sexiness (I mean, when have they ever? *cough* bad boy fantasy), so its hard to have that immediate appeal towards the topic.
Im glad I learned that because this means now I will focus on successful ethical brands and what made them that way.
Article 22 was the main reason I went to the event. Article 22 makes jewelry out of discarded shrapnel left over from American bombs that dropped in Laos in WWII. They had a stand there for people to engrave their bracelets.
I got mine with “Goodbern“. They engraved it right before me and it took about 10 seconds total. (video below)
Re/MAKE is a great organization that focuses on making fashion a force for good. The founder, Ruby Veridiano, “a writer, fashion correspondent and speaker whose work focuses on connecting the dots between women’s empowerment and socially-conscious fashion, as well as promoting diversity & inclusion in the fashion industry.”
There were great panels throughout the afternoon touching on topics from supply chain, consumerism and general business models. During the panel some of the main take aways was that fast fashion is a feminist issue. 75- 120 million young women work in fast fashion and are effected by the conditions of the industry.
I recommend signing up for Ruby Veridiano’s newsletter that covers information related to this.
“80% of the people making our clothes are women of color, whose voices are often suppressed and disempowered everyday making the clothes that we wear. When I realized this common thread, I could not separate the two- both movements are entangled within each other. ” Sign Up
The founder of ethical and sustainable jewelry brand SOKO, Gwendolyn Floyd, was also there. She spoke about the huge problem that has always existed in this very niche sector is that ethics and sales conversion just don’t go hand in hand. Negative facts just dont sell, even if they should. As a result. brands are coming up with creative solutions like video content and influencer marketing to compensate for this.
I definitely recommend going to a remake event if you have time in the future.I really enjoyed my time there, and I am super excited to engage and learn more about remake.
Its New York Fashion Week! Im super excited to see how sustainability and ethics play a role in the industry in 2018. The re/Make event was a great start to the week. Please tune in to the blog for more insight into the trends and sustainability efforts this year in the fashion industry,.